Released on = November 3, 2006, 1:46 am

Press Release Author = X & Y Communications

Industry = Management

Press Release Summary = Scot McKay, a dating coach and founder of aptly named X & Y
Communications (http://www.deservewhatyouwant.com) has released a new book entitled
"Cook For Your Date". The work is a follow-up to "Deserve What You Want", his first
full-length publication.


Press Release Body = San Antonio, TX November 3, 2006--


Scot McKay, a dating coach and founder of aptly named X & Y Communications
(http://www.deservewhatyouwant.com) has released a new book entitled "Cook For Your
Date". The work is a follow-up to "Deserve What You Want", his first full-length
publication.

McKay has become well known for his philosophy that singles must learn to deserve
what they want from the partner of their dreams, lest they end up settling for less.
Such "settling" invariably leads to unhealthy relationships as time passes. McKay
believes, however, that one of life's most fulfilling scenarios occurs when couples
enter a relationship with both the man and the woman respectively believing they
have found the most amazing partner possible.

To that end, McKay's new book focuses on how to create a "perfect romantic evening
at home". "Cook For Your Date" is billed as a "complete toolkit" for creating such
an evening. The author is convinced that sharing such events is a hallmark of great
partners who "deserve each other" in the best way possible.

"There are many dating books out there and an overwhelming number of cookbooks",
McKay explains. "Yet, I have never been able to find a book that effectively
combines dating tips with specially selected recipes designed to make a romantic
dinner for two happen at home."

McKay asserts that cooking for one's significant other is one of the most powerful
ways to build a relationship. "Both men and women are generally thrilled when
someone cooks for them. Doing so is an effective way to get to know one another,
and eating together has long been understood to create emotional bonds between
people. There really isn't a better way to spend an evening, and certainly no
better way to supercharge attraction."

Importantly, the author also believes that finely tuned culinary skills aren't
prerequisite to success. "Even if you can't boil water you can cook for a date.
The recipes we've selected for this book focus on ease of preparation combined with
great taste and impressive presentation. It really can all come together when the
right recipes are involved."

McKay's book covers all aspects of making such an event flow with perfection. The
discussion begins with why cooking for your date is such a powerful concept, moves
into how an invitation to dinner is best extended, follows with a guide to planning
the menu and one's living space, offers specifics on meal preparation and culminates
with a detailed step-by-step recommendation on how to host one's guest. As you
expect, McKay even has a "silver bullet" or two for his readers on how to keep
things interesting after dinner.and those ideas are among the most surprising in the
entire book.

More information on "Cook For Your Date" can be found at
http://www.romantic-dinner.com. McKay is already at work on his next book, which
will be titled "How To Manage Your Wildly Successful Dating Life". This promises to
be yet another one-of-a-kind offering from the truly unique perspective of Scot
McKay.


Scot McKay's books may be purchased at:

http://www.lulu.com/xandy or http://www.deservewhatyouwant.com


Link to sign up for X & Y Communications' newsletter and to download "X & Y On The
Fly" podcasts:

http://www.deservewhatyouwant.com


About X & Y Communications: X & Y Communications is a one-stop shop for dating
resources. The San Antonio-based firm exists to help you become the best you can be
when it comes to dating and relationships--without having to learn things the \"hard
way\". It doesn\'t matter if you are young or old, as yet unmarried, married, divorced
or widowed. X & Y Communications can help you maximize your success in preparing
for and eventually realizing the ultimate in relationships with a significant other.



About The Author: Scot McKay graduated from Messiah College in Grantham, PA in 1988
with a Bachelor of Arts in Education. After a ten-year management career in the IT
world, Scot has gone back to what has always been his passion-helping others live
skillfully and successfully.


Scot McKay is available for radio and print interviews. Having considerable radio
experience, he is a lively guest on talk radio programs, enthusiastically
articulating his unique spin on dating and relationships and willing to field live
questions from listeners. McKay is a particularly strong advocate of online dating,
which invariably makes for interesting conversation.


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Web Site = http://www.deservewhatyouwant.com

Contact Details = Scot McKay
210-404-0747
info@xandycommunications.net